1.大流量关键词(Big flow keywords)
Every industry can have big flow of key words. The Lord of the web site keywords choose, of course a priority traffic flow, big flow is the cornerstone of the web site selling. From this perspective, as long as the ability to ensure SEO, under the premise of choosing what to key words is not the issue. However great the flow of key words usually divided into two kinds, one kind is real flow, the response of the actual needs of the users, stable and efficient, the competition is normally intense, one kind is false flow, brush with software, a brief period of big flow produce, or an event trigger search volume surge, such as "day television gala sleep elder sister" "liu qian magic revelation" of similar events, can let the key words for weeks time are very high. But, the need for long-term development of the website for, through the traffic to judge keywords are usually not wise practices. Executive power, money, manpower, time and so on a series of seo input and you can let you make money if return? Big flow keywords using the strength to do up, can ensure that you is profitable?
2.过于精准的关键词(Too precise keywords)
How to consider the accurate degree keywords. For example, you are an automobile workers, need to be in Beijing for that. "Beijing automobile mechanic recruitment" is better than "motor repair recruiting" more accurate. Many enterprises in advertisement when also can make such mistakes. In fact, many users at receive your information dissemination are passive reception, memory a limited degree, you said what people will remember the advertisement in the name of a company accurately. Such as our company website construction project, search "Beijing campus website construction" is better than "Beijing website construction" more accurate, but the search former flow basically a month will produce a few. The more accurate word is not easy to control the flow of how much. Although the search engines will be intelligent combine keywords, help you simplify the difficulty of the key words, but if you put the key words positioning too precise, but the loss outweights the gain.
Key words choice needs and industry, and the user closely and pat head out of the key words often dream it won't work. For example an English website construction company website, you can think of "English website construction" and "English website construction", the difference between the two key words? If you choose the English website construction "I'm afraid your keywords flow to lose by more than half. Don't respect user habits and industry standards, even if you think about, YiZiZhiCha exact. Who can decide you with this code of keywords, the simplest method is to look at what users search, look at your competition web site keywords ranking, see your industry keywords ranking. From the reality, is a hard truth ah.
4.地域性的关键词隔热膜(The regional keywords heat insulation membrane)
Many service enterprise will be on the site where emphasis on terms, such as "Beijing website construction" "Beijing website construction company". You can begin to search, you will find a mechanism of search engine, which is in different areas of the same word search, appear ranking is not the same, for example I in Beijing and Shanghai and search "website construction", come out, the result is the local weight very good website, and in nanjing local search "Beijing website construction" and "Beijing website construction company" out the top three basic same. This for many local enterprise is intelligent, save us a lot of trouble, in the treatment of the key words, can spend more energy to look for related industry keywords.
5.面面俱到的关键词(The key words trying)
All the key words of average performance is keywords to stack, many web site to professional seo company, it's usually all kinds of combination, all kinds of fancy phrases. The weight of the open space also is very natural. Can say, now of the keywords mining tool is very developed, general seo personnel can find most of the key words, and then in the screening, and not together the best.